A sales funnel is the pathway that captures sales prospects and moves them from awareness of your product to interest, desire, and ultimately the sale.
Creating a sales funnel is one of the most important things you need to do as a business owner, and sadly one of the things that many small business owners neglect.
If you’re not familiar with that term, a sales funnel is a business’ plan for leading prospects from the “I don’t know you” stage to the “let’s do business” stage.
It doesn’t just happen. In each industry here at Create Build Optimize we provide many different 50 + different sales funnel templates that have been known to convert at an extremely high rate for their specific industry. Some of the products and services that are implemented in a sales funnel process.
- Awareness: This stage includes the largest amount of customer prospects. It’s at this stage in which customers have determined a problem, begun searching for a solution and become aware of an organization via content marketing, an email campaign, social media marketing.
- Interest: At this stage, the number of customer prospects begins to decrease, but the possibility of a sales conversion increases. This is generally when the customer will engage with the organization, request more information and ask questions.
- Decision: Once the customer has become aware of the organization, reached out and sought answers to questions, it’s time for the decision. This stage of the process may include sales offers and further research into the different options presented by the organization.
- Action: All of the previously mentioned stages funnel down into the final step: action. At this point, the customer has decided to purchase the product.
Sales funnel metrics
Companies use various metrics to analyze and score leads and prospects during the sales cycle to evaluate the success of their sales teams.
Offerings:
Sales funnel creation – We implement an automated sales funnel to help capture more leads for your specific niche of business. We’ve developed many funnels that will get the most money out of your prospect with upsells, down sells, and cross-sells. We have 51+ sales funnels for each business
Sales funnel optimization – If you currently have a sales funnel – we come in and optimize the process for your sales funnel. If your sales funnel is not functioning smoothly, this will hinder the number of sales and conversions a sales funnel makes.
What can a Sales funnel help you with?
A sales funnel can allow your customer to build a relationship with you and your business on multiple different levels. This allows the process to automate and make sure that we are in the best situation possible. Sales funnels can help implement a serviced based process to get the most out of your leads and generate more business for yourself.
