Building a real relationship with your customer base is essential to keeping them as a life long customer. Utilizing a chatbot is a new way for interaction.
There has been increasing interest in chatbots over recent years because of their ability to take on the burden of time-consuming business tasks. Now more than ever, there are benefits of adding a bot to your Facebook page in order to respond to customers quicker than ever and provide them with a high-quality service.
The first way to use Messenger chatbots to increase conversions is obvious: Through the use of automated messaging, you are guaranteed to provide potential customers with an immediate response to any questions they may have.
Providing excellent customer services is crucial to upping your conversion rates and sets you apart from the competition. When building your chatbot, make sure you take into consideration FAQs sent to your business and provide a means through which people can quickly find answers to them. The easiest way to do this is to offer multiple choice responses that gradually narrow down to a specific question.
By ensuring that you are providing high-quality answers, potential customers can quickly and easily decide if they wish to purchase your products or services. Not only does the relaying of accurate and precise information play to your favor, but by providing an immediate response you are reducing the chances of these people sourcing an alternative supplier or buying from someone with a quicker response rate.
Use your bot to let people know what it is your company does, particularly when communicating with people who have recently entered your brand’s sphere of influence. This is a great way to capture interest. By conveying your brand in a way that appeals to your target audience, you are qualifying people from a cold audience to a warm audience and moving them down your sales funnel. There are a few ways to do this, and there’s no reason that you can’t do them all. It’s all about what works best for your brand.
First up, provide people who decide to message you with a greeting message. This allows them to learn a little more about your business before they engage in conversation. And a bonus perk: By getting a bot to request information from customers you are also pre-qualifying them before spending human hours on getting the details.
Here at Create Build Optimize, we integrate a chatbox funnel. Integrating a chat bot will allow you to you to interact with your customer base from a different level and create a follow-up campaign to assist them with getting in touch with your business for your service or product.
All the industries that we are in – we have a created a series of chat interactions that can assist with increasing the website interactions.
